If you have Klaviyo and you're running Google Ads, make sure you have this integration set-up ๐Ÿ‘‡

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One of the easiest ways to improve your performance in Google Ads is by using your own 1p data.

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Why Customer Lists Matter:

- Boost in-platform signals.

- Re-engage with past customers.

- Audience exclusions.

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Klaviyo makes this so easy...

In a few short steps, you can have lists for:

โ–ถ New purchasers (great for upsells)

โ–ถ Lapsed purchasers (great for re-engagement)

โ–ถ High LTV customers (great for signals & lookalikes)

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I've linked the integration article here - https://www.klaviyo.com/product/whats-new/google-ads

Happy testing ๐ŸŽท